Grimes has released her video for You’ll Miss Me When I’m Not Around, and is inviting fans to customise their own version.
Using the tools at this link, the unfinished green screen footage can be used to make endless alternatives of the track which features on Grimes’ recent Miss Anthropocene album.
“Since she burst into our consciousness at the end of the noughties it’s been increasingly difficult to separate Claire Boucher from the various fractured identities she’s presented, a mass of contradictions which in the always-on age has strangely felt more comforting than dystopian,” our review opens.
“A case in point is the way in which her last record, 2015’s Art Angels, has mutated from a critically acclaimed triumph into, in her own words, ‘a stain on my life’. More well publicised troubles, this time with her present label 4AD, followed that stark reassessment, gifting the cynical with the impression that Miss Anthropocene, her last release for them, was a project born under creative duress.”