Bodega by Pooneh Ghana
BODEGA pick another single from their new album.
BODEGA have premiered the official video for their latest Our Brand Could Be Yr Life single Cultural Consumer III ahead of the LP’s release on April 12th.
“The ‘cultural consumer’ is a character who has become essential to my songwriting for BODEGA,” Ben Hozie said.
Cultural Consumer I was the first song I wrote where I feel like I found the songwriting voice for the band and the ‘cultural consumer’ showed up in first single How Did This Happen?! in 2018. The cultural consumer is a middle class bohemian who is addicted to studying culture (both high art and pop culture) and is thus oppressed by it.
“In Cultural Consumer III he has become a new ager who is blasting a killer curated playlist in his car on the way to the airport to fly to a meditation retreat in Taiwan. Despite all of his consuming and questing for self-help, unlike Bob Dylan, he has never once ‘gazed upon the chimes of freedom flashing.’ He is just buying crap.”
