U2 have confirmed their new single ‘Invisible‘ will be aired for the first time on US TV during the Super Bowl XLVIII coverage.
A Bank Of America advert promoting Bono‘s HIV/AIDS prevention campaign will carry the track during a commerical break, and ‘Invisible’ is to then be made available for free on iTunes for 24 hours thereafter. During that time, Bank Of America will donate $1 for every download until a total of $2 million is reached.
“Bank of America coming on as a (RED) partner to help the Global Fund’s efforts to eliminate AIDS is great news,” Bono has said. “It’s the kind of game-changing influence that will not just deliver millions of dollars but raise consciousness and keep public pressure on putting an end to this devastating pandemic which has already taken the lives of 35 million people.”
U2 have returned to their former label Island Records for the release of their new album, the first since 2009’s ‘No Line On The Horizon‘.