As promised at the start of this month, The Joy Formidable have returned with a new single entitled ‘The Last Thing On My Mind‘ whose video can be seen below.
“It’s a song about freedom, about feeling alive, and a part of that is about sexual liberation too which is why we wanted to make a music video from the perspective of a heterosexual female gaze,” says Ritzy Bryan.
“It shows men in many forms, being free, being sexy, being watched, it’s beautiful and thought provoking and is some small attempt to re address the existing imbalance of perspective and nudity in music videos.”
The band release their next album ‘Hitch‘ on March 25th after a short tour of the UK starts in Manchester on February 21st.
The full details are:
FEBRUARY
Manchester, Deaf Institute (21)
Cardiff, Ifor Bach (22)
London, Oslo (23)
Birmingham, Rainbow Courtyard (24)
Glasgow, King Tuts (25)