At 7pm today (BST), Kasabian‘s new video is going to be streamed for the first time on Facebook.
Filmed at a ‘secret East London location’ and co-directed by Aitor Throup, the promo for Are You Looking For Action? is being filmed live in one continuous take, following the band’s mainmen Tom Meighan and Serge Pizzorno on a largely improvised shoot around a nightclub setting. “The beauty and magic of this video will be the fact that all outfit changes and camera moves will happen live,” Pizzorno says.
“We wanted to nail it, but we are also excited about the mistakes.”
It’s a bit more publicity for Kasabian’s new album For Crying Out Loud, which according to the Official Charts Company is well on course to end Ed Sheeran’s long stay at the top of the UK charts this coming Friday.