The British Music Partnership brings together government departments and music industry organisations involved in supporting the British music industry in the UK and overseas.
The partnership collaborates on major music promotion projects combining their funds, expertise and resources to maximise the opportunities and support available to the British music industry. The partnership has a flexible membership with organisations only participating in projects that match their objectives. We work together to promote British Music and our Industry internationally. This is achieved through a range of activities such as the International Trade Mission programme, various regional business support schemes and enhanced presences at major trade events overseas such as Midem, Womex and of course SxSW.
Showcases Presented By NME, Moshi Moshi, Transgressive/Rockfeedback, And Ras Kwame From BBC Radio 1:
Monday Evening
Strummerville / Jail Guitar Doors Presents:
The British Music Embassy @ Latitude 30, 512 San Jacinto
8pm – 2am
Billy Bragg
Chris Shiflett
Get Cape Wear Cape Fly
Beans On Toast
Smokey Angle Shades
Nat Jenkins
Supernovas
Tuesday Evening
UKTI @ SXSWi:
The British Music Embassy @ Latitude 30, 512 San Jacinto
8pm – 1am
Fenech Soler
One Night Only
Unicorn Kid
Stricken City
Viva City
Wednesday Lunchtime
Belfast Rocks:
The British Music Embassy @ Latitude 30, 512 San Jacinto
12 midday – 3pm
Fighting With Wire
And So I Watch You From Afar
General Fiasco
Strait Laces
Wednesday Afternoon
Huw Stephen’s (BBC Radio 1) Presents British Music In Association with AIM, PPL, PRS for Music and UKTI @ SXSW Launch Party (Invitation Only):
The British Music Embassy @ Latitude 30, 512 San Jacinto
5pm – 7pm
Band Of Skulls
Everything Everything
Smoke Fairies
Wednesday Evening SXSW Official Showcase
Transgressive/Rockfeedback Presents In Association With PRS for Music:
The British Music Embassy @ Latitude 30, 512 San Jacinto
9pm – 2am
Chew Lips
Johnny Flynn
Pulled Apart By Horses
The Invisible
Banjo Or Freakout
Thursday Lunchtime
Yorkshire SXSW Party:
The British Music Embassy @ Latitude 30, 512 San Jacinto
11:30 am – 2:45pm
65daysofstatic
One Night Only
Pulled Apart By Horses
Slow Club
Middleman
Thursday Afternoon
Music From Wales:
The British Music Embassy @ Latitude 30, 512 San Jacinto
3pm – 6pm
Polly Mackey
Cate Le Bon
Race Horses
Straight Lines
Thursday Evening SxSW Official Showcase
Ras Kawme (BBC Radio 1 Xtra) Presents In Association With UK Trade & Investment:
The British Music Embassy @ Latitude 30, 512 San Jacinto
8pm – 2am
Ras Kwame
VV Brown
Master Shortie
Envy
Bubbz
Friday Afternoon
Showcasing Scotland (Day):
The British Music Embassy @ Latitude 30, 512 San Jacinto
2pm – 5pm
Broken Records
Twin Atlantic
Young Fathers
Fangs
The Law
Friday Evening SxSW Official Showcase
NME Presents In Association With PPL:
The British Music Embassy @ Latitude 30, 512 San Jacinto
8pm – 2am
The Drums
Everything Everything
Smith Westerns
Chapman Family
Grave Babies
Active Child
Saturday Lunchtime
PRS For Music Foundation / British Music Abroad Brunch:
The British Music Embassy @ Latitude 30, 512 San Jacinto
12 midday – 2pm
The Crookes
Broadcast 2000
Allo Darlin’
Saturday Afternoon
Liverpool Sound City, The Best Of The Northwest:
The British Music Embassy @ Latitude 30, 512 San Jacinto
3pm – 6pm
Wave Machines
Everything Everything
John Smith
Suzukis
The Lovely Eggs
Ten Bears
Saturday Evening SxSW Official Showcase
Moshi Moshi Presents In Association With AIM:
The British Music Embassy @ Latitude 30, 512 San Jacinto
8pm – 2am
Django Django
Still Flyin’
Slow Club
The Wave Pictures
Best Fwends
Cate Le Bon