Unloved have shared the new single which was launched at the start of the third season of Killing Eve on the BBC last weekend.
“Something about this killer music filled me with a strange kind of defiance,” Unloved vocalist Jade Vincent says of Why Not’s lyrical content. “Suddenly I’m boldly retelling this lovelorn experience that really confused me to my core and changed me for the better. It’s an angsty cry of WHY! and a prideful response WHY NOT?! Or it could be the other way around. I still can’t tell because it felt so good, even with a hole in my heart.”
Why Not follows on from last year’s Heartbreak album, which Live4ever summed up as being, ‘a collection of songs that probably say as much about their creator’s boundless enthusiasm as they do about the album’s slightly off-centre premise’.