Jake Bugg has dismissed One Direction as a pop group who ‘the young girls will grow up and forget about’.
Bugg discussed the current merits of pop music during a chat with Q, when he said he is only concerned with songs and artists which will still be remembered in 50 years’ time.
“I don’t care about the word ‘pop’,” he said. “The Beatles were pop, it’s just what’s popular. But sadly what’s popular today is most manufactured and commercial and all about fame and looks and boy bands. It’s not on.”
“One Direction? The young girls will grow up and forget about ‘em. “There’s only one direction they’ll be going after that, isn’t there? Down. I’m interested in which songs, artists, will be remembered in 50 years’ time.”
Jake Bugg has defied the commercial struggles currently being experienced by many traditional guitar-driven acts, and scored a number one in the UK with his debut album in October last year.